Transform Your Trials into Triumph: Mastering Resilience

Listen to The Mess in the Middle Podcast once per week, every Wednesday, to achieve the business of your dreams.

Join us for this enticing episode of ‘The Mess in the Middle with Audra Carpenter’, where we explore Vicki’s transition from being a physical therapist to a coach and dynamic speaker. 

This episode is filled with nuggets of wisdom about the power of embracing change, stepping out of one’s comfort zone, and harnessing new skills for a fulfilling career. 

Listen as Vicki shares her remarkable pluck in selling her house and leaving a stable job to follow her entrepreneurial vision.

Also, we delve into Vicki’s innovative techniques for harnessing Artificial Intelligence (AI) for customized content creation. We learn how AI is revolutionizing content creation and getting bespoke email sequences with potential leads. 

Vicki also touches upon the importance of balancing public visibility and one-on-one coaching sessions. This episode provides a deep understanding of the interplay between conscious and subconscious minds in business decisions and tools for maintaining business growth and success.


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In this episode, you will learn:

  • 01:53: Decision to start her own business
  • 03:03: Vicki’s approach to risk-taking
  • 05:53: Vicki’s journey to establishing her business
  • 08:08: Evaluation of the email marketing strategy
  • 09:14: Rethinking audience targeting
  • 10:11: Giving value before selling
  • 21:29: Challenges with Content Creation
  • 22:50: Using AI for Course Creation
  • 24:32: Overcoming limitations with AI tools
  • 25:16: Small business struggles: Time vs. Money
  • 25:35: Importance of continuous learning
  • 26:02: AI’s Role in Coaching
  • 28:42:Conversation about Current Business Challenges
  • 30:01: Struggle Between Coaching and Speaking
  • 34:02: Struggle of Defining a Clear Niche
  • 46:07: Biggest lesson from the transition
  • 48:22: Reframing goals and motivation


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Starting a business can be a daunting task, no matter how passionate you are about the product or service you offer and the values you stand for. But getting stuck at any point is never a sign of failure; it is simply a call to refocus.

The Mess in the Middle with Audra Carpenter is a podcast meant to move small business owners and entrepreneurs, out of being stuck, no matter where they are in the process of launching or growing their businesses.