Author: Audra Carpenter

Winning the Process Discipline Game with iSOPs™

As a Leader, you’re a bright idea person – always chasing new opportunities and trusting your instincts to fuel new innovations.  But you also know having consistent processes is important for actually making your ideas happen. Trying to mix your free-spirited creativity with strict operational discipline can feel like walking a tightrope.  On one side, following every single rule perfectly

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10x-ing your business

The Secret to 10X-ing Your Business (No Hiring Required)

You’re about to discover the hidden superpower for scaling your company faster than a VC checking their bank balance.  I’m talking broad efficiency improvement – over 50%* productivity improvement is possible. Don’t think small fry here.  I’m seeing businesses shave off up to 80%* of their marketing workload using the strategies I’m about to share.  That’s the equivalent of turning

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navigating the new era of marketing

Navigating the New Era of Marketing

In this new era of marketing, staying ahead of the curve means embracing the latest in AI and new technologies. As someone who’s spent over 15 years in the marketing industry, I’ve seen firsthand how it’s evolved.  We used to rely heavily on manual processes—every campaign, every project, meticulously crafted by human hands.  But with the rise of AI and

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Founders ask: “What’s our AI plan?” Here’s the scoop

In just the last few weeks, I have spoken with a handful of founders who are being asked by their team this exact question. The belief is that content creation, customer challenges and generating more leads can be done faster and better with AI.  The voices behind the AI “bandwagon” is a mix of:   …OMG… everyone is so far ahead

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Your Gateway to Starting a Blog

The Journey to Becoming a Successful Blogger Hey there, future blogging superstar! Are you ready to dive into the vibrant and ever-evolving world of blogging? Whether you’re itching to share your passions, voice your opinions, or just create a space that’s uniquely yours, you’ve come to the right place. Starting a blog isn’t just about putting words on a webpage;

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unmasking marketing myths

Unmasking Marketing Myths: The Truth Behind Successful Strategies

Navigating the Maze of Marketing Myths Welcome aboard the marketing rollercoaster – a wild ride filled with marketing myths and tall tales. Ever felt like you’re bombarded with marketing advice that sounds too slick to be true? You’re not the only one. The marketing world is brimming with shiny promises of quick fixes and easy wins. But let’s get real

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Faith Hanan’s Journey, Blending Passions and Entrepreneurship

Faith’s Journey of Blending Passions and Entrepreneurship Faith’s Journey of Blending Passions and Entrepreneurship Listen to The Mess in the Middle Podcast once per week, every Wednesday, to achieve the business of your dreams. Subscribe Join us as we dive into an insightful conversation with Faith Hanan, an SEO consultant and copywriting expert. In this episode, Faith shares her diverse

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From Nurse to Fertility Coach: Dr. Trisha’s Fertility Coaching Success

From Nurse to Fertility Coach: Dr. Trisha’s Fertility Coaching Success From Nurse to Fertility Coach: Dr. Trisha’s Fertility Coaching Success Listen to The Mess in the Middle Podcast once per week, every Wednesday, to achieve the business of your dreams. Subscribe This episode welcomes Dr. Trisha Zehrung, a nurse practitioner turned fertility coach. Dr. Trisha shares her personal and professional

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